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Where Are You Leaving Money?

Answer 7 quick questions to find the gaps in your customer journey that are costing you revenue.

Your Physical Funnel Score (how much you're capturing)
Your #1 revenue leak identified
Specific fixes to capture more from your traffic
Stage 1: Attract

Are potential customers driving past without noticing you?

Every person who doesn't see you is revenue that never walks in.

No - we're clearly visible from the street
😐 Maybe - it's easy to miss if you're not looking
Yes - we rely on GPS or suite numbers to be found
Stage 1: Attract

Can someone tell what you do from 50 feet away?

If they can't tell, they won't stop — even if they need exactly what you offer.

Yes - business name and type are obvious
😐 Name is visible but what we do isn't clear
No - you'd have to come inside to figure it out
Stage 2: Orient

Do people ever leave because they couldn't tell if you're open?

Hours, "Open/Closed" status, and entry info should be unmistakable.

Never - all info is clearly displayed
😐 Sometimes - we get "are you open?" calls
Often - people look confused at the entrance
Stage 2: Orient

Once inside, do customers know exactly where to go?

Confusion creates friction. Friction costs sales.

Yes - clear signage directs them immediately
😐 Usually - but staff often has to point them
No - people stand around looking lost
Stage 3: Decide

Can customers see what you offer without asking staff?

If they have to ask, some won't. That's money walking out.

Yes - menus, service lists, or pricing are clearly displayed
😐 Partially - staff usually needs to explain options
No - customers rely entirely on staff for info
Stage 4: Upgrade

Are you capturing easy upsells with signage?

Add-ons and upgrades at the point of sale = instant revenue boost.

Yes - we actively promote upgrades with signage
😐 A little - we have some promotional signs
No - we rely only on staff to mention add-ons
Stage 5: Return

Are you turning happy customers into reviews and repeat business?

Reviews = more customers. Repeat visits = compounding revenue.

Yes - we have review requests and loyalty signage displayed
😐 A little - we have a small sign but nothing prominent
No - we don't have any signage for this
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Your Revenue Report Is Ready!

Enter your details to see where you're leaving money and how to fix it.

Calculating Your Score...

Analyzing your responses across all 5 stages